Healthcare Content Strategy
Our adapted medical content strategy employs empathy to reach patients, on-page SEO to improve rankings, and frequent updates to ensure relevance and accuracy.
Prioritizing Patients Over AI
We optimize healthcare content for humans first, with a narrative and factual approach, and ensure GEO best practices are met as part of the strategy. This builds patient trust, provider authority, and citations within LLMs.
Healthcare Content Strategy
Our adapted medical content strategy employs empathy to reach patients, on-page SEO to improve rankings, and frequent updates to ensure relevance and accuracy.
Prioritizing Patients Over AI
We optimize healthcare content for humans first, with a narrative and factual approach, and ensure GEO best practices are met as part of the strategy. This builds patient trust, provider authority, and citations within LLMs.
Medical Content that Fills Waiting Rooms
We stay ahead of search changes to ensure our healthcare client visibility excels against competitors.
We provide fully-optimized medical briefs, page optimizations, or newly-written content for the following types of medical web pages:
Content Strategy Results:
Pageviews Increased 582%
A hospital rebuilt its ophthalmology program using traditional agency methods of focus groups, stakeholder interviews, and market research. Despite these efforts, their ‘eye care’ page visits were down over 40%.
Following our content updates and SLOPE recommendations, their Ophthalmology section, pageviews increased by 582%.
The updates we made have endured ongoing algorithm updates, the onslaught of AI Overviews, and the growing use of ChatGPT, and continues to attract new visitors to this Hospital.
